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Jonas Gjørup Larsen

Scaling Fintech: Finance Leadership in a Tokenized World

#10 Jonas Gjørup Larsen - Scaling Fintech: Finance Leadership in a Tokenized World

· 00:56:02

In episode 10 of Campus To Capital, we sit down with Jonas Gjørup Larsen, CFO at Bitpanda, to explore what it takes to build resilient financial structures in a rapidly evolving fintech landscape. As the company transitions from a crypto trading app to a full-stack investment infrastructure provider, Jonas offers a rare inside look into the financial strategy behind Bitpanda’s growth—and what the future of digital assets might hold.

From embedded finance and real-world asset tokenization to navigating regulation and unlocking institutional demand, this episode dives deep into the mindset and mechanics of fintech leadership.

Key Takeaways:

  • Why the modern CFO in fintech needs to master both financial discipline and innovation
  • How Bitpanda balances agility with long-term resilience in the fast-moving digital asset space
  • The financial logic behind Bitpanda’s B2B growth engine—and partnerships with brands like N26 and FC Bayern
  • Why MiCA is both a challenge and a competitive edge for regulated players in Europe
  • What makes a successful sports partnership from a CFO’s perspective
  • Why it is smart to hold one Do&Co stock
  • How Jonas views the convergence of retail and institutional demand in crypto
  • The role Bitpanda wants to play in the tokenization of real-world assets
  • What students should focus on if they want to enter fintech today—and what qualities Jonas looks for when hiring
  • Which Bitpanda job Jonas like to try for a week

From strategy to culture, from market regulation to innovation, Jonas shares sharp insights and bold perspectives on the next chapter of finance.

A huge thank you to Jonas for joining us and sharing his journey with our audience!

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